Best SEO software for small businesses

A lot of small business owners who cannot afford to pay for SEO services on a monthly basis or who would like to experiment with SEO themselves are interested in finding out which is the best SEO  software for small businesses. This article will present which are the top 10 SEO software solutions for small businesses based on the findings of a research contacted in Google search. The research is analyzing the proposals of the top 10 ranking articles in google search results for the keyword ‘best seo software for small business’. As I have not yet used all of the SEO tools mentioned I will comment on the ones I know and the ones I am using or have used in the past. I will also share with you my impressions about the ones I did not know so far and how willing I am to devote some time and try them.

Additional info about the way the research was contacted

The research was cross checking the top 10 results in google.com and google.co.uk domains for the keyword ‘best seo software for small businesses’. On average in every one of these top ranking articles, 10-13 SEO tools were mentioned with some exceptions of pages that were mentioning all the SEO ones they knew and were ranking them. In these cases I only took into consideration the top 10-13 tools. There was one website whose proposals I had never heard before and I have excluded it from this research because I believe that it was biased. It was excluding some of the top tools in this industry… In anycase, this research by no means is a formal one comparing features in detail but it is a research based on popularity.  I have also checked which are the total number of searches per month in google search for each SEO tool brand name in order to get also an additional idea of how popular each SEO tool is based on google stats. And again this cannot be considered a formal research as I have not expand the research to include all the different variations that online users use to search for each brand but just included the top 3 name variations for each brand  (whenever this was the case).

What I am hoping to achieve with this research

As an SEO consultant who offers affordable SEO services to small businesses I am hoping that I will help some of you choose the SEO tool which will assist you understand better your organic traffic and help you monitor it and increase it. Just to note thought, if you have a startup or are in the process of building a new website or redesigning your website do contact an SEO expert. There are SEO tasks that require experience and technical knowledge and it is best not to start a project just experimenting. It is very common in such cases after a few months to realize that you need to build your website from the beginning in order to do a real SEO work on it. An SEO professional will guide you and make sure that you do not make important mistakes and at the same time will offer you guidance on what she/he thinks is best to do for your company. I would be happy to hear from you if you need small business seo consultant services.

The top 15 Best SEO Tools for small Businesses 2019

Not to keep you waiting more. Here is the list with the top 15 best SEO software tools based on my research:

* The research was contacted at the end of December 2018 and it can be used for proposing the best SEO software for 2019.

I have highlighted with bold the tools that I have never heard before. This is a very interesting research also for me as it keeps me updated with new tools for SEO! 🙂  The column ‘Top 10 articles popularity’ shows how many times each SEO tool was mentioned in my research in these top 10 article proposals. The column Google search popularity shows how many times the name of each brand is searched on a monthly basis in google search (global searches from users who type in English). The column  ‘Additional keywords included’ shows the additional keywords that I included in my research when writing down the number in the ‘Google search popularity’ column because some of these brands are known with more than one name etc. Lastly the column premium or free explains very fast if any of these tools is free to use.

To be noted that for the tools Majestic and Optimizely the Google search popularity number could be misleading as for the case of Majestic there is also a band with this name and for the word of Optimizely the searches are switching to the keyword ‘optimize’ and thus probably the number is higher than the monthly searches the specific brand name receives.

My impressions after seeing the results

I must say that I would have probably predicted 50% of the list and I am happy to see that there are tools that I did not know. Some of these tools may help me do my job better and faster in the future. On the other side there are SEO tools which I consider very good and are not listed in this list so I decided to give also my list of best SEO tools. Here is my list:

I have highlighted with bold all the tools that I am using and the ones that I believe are market leaders on their niche. But I believe it is fair at least to mention which were the other SEO tools that the articles were mentioning. I must admit that I find some of them very interesting and I will try to find some time to explore their features in the future.

The rest of the SEO tools mentioned in the top 10 ranking articles

The below table presents the rest of the SEO tools that were mentioned in these 10 articles with my comments for each one. As the purpose of this article is not to present each tool in detail or to review each SEO tool I have only included at the bottom of this article a glossary. The Glossary shows how each tool is positioned in the market with one sentence based on their website home page SEO title or SEO meta description.

How many suggestions for SEO tools this research covers?

This research presenting the findings of 99 SEO tool suggestions and in total 50 tools that were proposed for SEO analysis. Thus, it is clear that SEO is not a task that can be achieved only by using one tool. It is important to know more. But if you wish to start from somewhere I would for sure recommend all the free tools that especially Google provides and one of the General SEO tools (ahrefs, SEMrush, Serpstat or Moz). And as you progress with what you can do and can achieve with these tools to add more tools in your procedures until you reach the stage that you are happy with what you can achieve.

SEO Tools Glossary